About Us


Most of you will know Ally Shoes in the beautiful Hermanus as the charming ladies shoe store in the art alley. It's almost a tourist destination, a meeting place for the Grand Dames and celebrities of the district or sometimes just a mother and daughter bonding place. Mind you, after more than 20 years in business, we now see grannies bringing their granddaughters for a fitting!


Rumour has it that we carry the largest selection of styles and quality brands under one roof for any similar store in South Africa. We are not so big on the fashion high heels but best known for everyday comfort shoes, boots, sandals and active wear. Like days of old, our shoes are stacked up against the walls and our sales assistants happy to climb a ladder or go on their knees to help you find the perfect fit.

It was by popular demand from our upcountry clients and those who simply can't get to town that we ventured into this online shop. We follow a strict "what you see is what you get" policy. Once a day we synchronise the shop with Ally Shoes Online to update all the new arrivals and remove everything sold during the preceding day. So, you can now shop in the comfort of your own home or use your cell phone while on the move. If you like something, order it for collection in store or our speedy courier service will deliver to your doorstep in days.